<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><atom:link rel="hub" href="http://tumblr.superfeedr.com/" xmlns:atom="http://www.w3.org/2005/Atom"/><description>Here you will find posts from the team at Hookflash.

Work smart, work socially. Sign up for the early preview of Hookflash for iPad.
Or go to Hookflash.com</description><title>Hookflash</title><generator>Tumblr (3.0; @hookflash)</generator><link>http://hookflash.tumblr.com/</link><item><title>Hookflash for iPad | Build 0.65 | WWDC Salute!</title><description>&lt;p&gt;Please uninstall Hookflash before installing this new version. Here’s how…&lt;br/&gt;&lt;a href="http://email.n.testflightapp.com/c/YnVpbGRfaWQ9MTY4OTUyNSZoPWM0NGViNTA1ZTg1NzVjOTI5OTUyZDU4MTA2MDViMTZiJnI9ZXJpayU0MGhvb2tmbGFzaC5jb20mbD1odHRwJTNBJTJGJTJGd3d3LnlvdXR1YmUuY29tJTJGd2F0Y2glM0Z2JTNEWWJrVWo5Z29hOFEmZD01YmE" rel="nofollow" target="_blank"&gt;&lt;a href="http://www.youtube.com/watch?v=YbkUj9goa8Q"&gt;http://www.youtube.com/watch?v=YbkUj9goa8Q&lt;/a&gt;&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;Release Notes:&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;Added &amp;#8220;About&amp;#8221; to logo tap (thx Paul ;)&lt;/li&gt;
&lt;li&gt;Stability fixes&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;*Important*&lt;br/&gt;In order to see all of your contacts in this latest build you may need to Refresh the list, the Refresh option is under Menu found on the LinkedIn tab.&lt;/p&gt;

&lt;p&gt;We really want to hear from our users, really! Please use the in-app support option by tapping the Gear icon in the upper right corner of the app. You can send us a screen shot with your comments, you can even send a voice recording!&lt;/p&gt;

&lt;p&gt;&lt;a href="http://email.n.testflightapp.com/c/YnVpbGRfaWQ9MTY4OTUyNSZoPTg4YTY2ZWQyZDljMDA5MDIxNGFjYjVkNWY0OWIwNTU4JnI9ZXJpayU0MGhvb2tmbGFzaC5jb20mbD1odHRwJTNBJTJGJTJGc2lnbnVwLmhvb2tmbGFzaC5jb20mZD01YmE" rel="nofollow" target="_blank"&gt;&lt;a href="http://signup.hookflash.com"&gt;http://signup.hookflash.com&lt;/a&gt;&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/24901917390</link><guid>http://hookflash.tumblr.com/post/24901917390</guid><pubDate>Mon, 11 Jun 2012 13:06:54 -0700</pubDate><category>hookflash</category><category>build</category></item><item><title>Hookflash for iPad | Build 0.61 | Support for iOS Backgrounding</title><description>&lt;p&gt;Please uninstall Hookflash before installing this new version. Here’s how…&lt;br/&gt;&lt;a href="http://www.youtube.com/watch?v=YbkUj9goa8Q"&gt;&lt;a href="http://www.youtube.com/watch?v=YbkUj9goa8Q"&gt;http://www.youtube.com/watch?v=YbkUj9goa8Q&lt;/a&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Release Notes:&lt;/p&gt;
&lt;ul class="alternate" type="square"&gt;&lt;li&gt;iOS Backgrounding&lt;/li&gt;
&lt;li&gt;Stability improvements and bug fixes&lt;/li&gt;
&lt;li&gt;Minor UI improvements&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;**&lt;strong&gt;Important&lt;/strong&gt;**&lt;br/&gt; In order to see all of your contacts in this latest build you may need to Refresh the list. The Refresh option is under Menu found on the LinkedIn tab.&lt;/p&gt;
&lt;p&gt;We really want to hear from our users, really! Please use the in-app support option by tapping the Gear icon in the upper right corner of the app. You can send us a screen shot with your comments, you can even send a voice recording!&lt;/p&gt;
&lt;p&gt;&lt;a href="http://signup.hookflash.com"&gt;&lt;a href="http://signup.hookflash.com"&gt;http://signup.hookflash.com&lt;/a&gt;&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/24825260110</link><guid>http://hookflash.tumblr.com/post/24825260110</guid><pubDate>Sun, 10 Jun 2012 11:03:21 -0700</pubDate><category>hookflash</category><category>build</category><category>backgrounding</category></item><item><title>Hookflash for iPad | Build 0.57 | Milestone Build</title><description>&lt;p&gt;***MILESTONE BUILD***&lt;br/&gt;
Your previous software will not function with this version, please update your Hookflash software via TestFlight&lt;/p&gt;

&lt;p&gt;Please uninstall Hookflash before installing this new version. Here&amp;#8217;s how&amp;#8230;&lt;br/&gt;
&lt;a href="http://www.youtube.com/watch?v=YbkUj9goa8Q"&gt;http://www.youtube.com/watch?v=YbkUj9goa8Q&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;Release Notes: &lt;br/&gt;
- Single User Multi-location / Multi-device&lt;br/&gt;
- Push Notifications&lt;br/&gt;
- Stability improvements and bug fixes&lt;br/&gt;
- Minor UI improvements&lt;/p&gt;

&lt;p&gt;We really want to hear from our users, really! Please use the in-app support option by tapping the Gear icon in the upper right corner of the app. You can send us a screen shot with your comments, you can even send a voice recording!&lt;/p&gt;

&lt;p&gt;&lt;a href="http://signup.hookflash.com"&gt;http://signup.hookflash.com&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/24713605255</link><guid>http://hookflash.tumblr.com/post/24713605255</guid><pubDate>Fri, 08 Jun 2012 17:43:13 -0700</pubDate><category>hookflash</category><category>builds</category><category>milestone</category></item><item><title>Trent’s full of happy these days and it seems to be...</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m59dn6TaYH1qkmvf8o1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Trent’s full of happy these days and it seems to be spreading :) #hookflash #paloalto&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/24619368257</link><guid>http://hookflash.tumblr.com/post/24619368257</guid><pubDate>Thu, 07 Jun 2012 10:52:00 -0700</pubDate><category>hookflash</category><category>palo alto</category><category>trent johnsen</category><category>erik lagerway</category></item><item><title>Hookflash for iPad | Build 0.50 #3</title><description>&lt;div class="post_content" id="post_content_24024575895"&gt;&lt;img height="479" src="http://media.tumblr.com/tumblr_m4yeyd63A31qjrask.png" width="638"/&gt;&lt;/div&gt;
&lt;div class="post_content"&gt;&lt;/div&gt;
&lt;div class="post_content"&gt;Release notes:&lt;br/&gt;&lt;ul&gt;&lt;li&gt;NAT Traversal fixes!!&lt;/li&gt;
&lt;li&gt;In-app Support added to Settings&lt;/li&gt;
&lt;li&gt;Minor GUI changes&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;We really want to hear from our users, really! Please use the in-app support option by tapping the Gear icon in the upper right corner of the app. You can send us a screen shot with your comments, you can even send a voice recording!&lt;/p&gt;
&lt;p&gt;&lt;a href="http://signup.hookflash.com"&gt;&lt;a href="http://signup.hookflash.com"&gt;http://signup.hookflash.com&lt;/a&gt;&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;</description><link>http://hookflash.tumblr.com/post/24209599690</link><guid>http://hookflash.tumblr.com/post/24209599690</guid><pubDate>Fri, 01 Jun 2012 12:48:00 -0700</pubDate></item><item><title>@LarryLisser and I chewing the cud @Hookflash</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m4wmpmTfJL1qkmvf8o1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;@LarryLisser and I chewing the cud @Hookflash&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/24146601501</link><guid>http://hookflash.tumblr.com/post/24146601501</guid><pubDate>Thu, 31 May 2012 13:39:22 -0700</pubDate></item><item><title>Hookflash for iPad | Build 0.48</title><description>&lt;ul&gt;&lt;li&gt;Improved social feed navigation and performance&lt;/li&gt;
&lt;li&gt;2x tap while viewing websites via social feed link opens nav menu&lt;/li&gt;
&lt;li&gt;Pinch In / Out full screen viewing&lt;/li&gt;
&lt;li&gt;2 finger swipe forward and backwards&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;Get it while it&amp;#8217;s hot!&lt;/p&gt;
&lt;p&gt;&lt;a href="http://signup.hookflash.com"&gt;http://signup.hookflash.com&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/24024575895</link><guid>http://hookflash.tumblr.com/post/24024575895</guid><pubDate>Tue, 29 May 2012 16:06:00 -0700</pubDate><category>hookflash build</category></item><item><title>Hookflash Build 47</title><description>&lt;p&gt;&lt;img height="355" src="http://media.tumblr.com/tumblr_m4nmuszUe91qjrask.jpg" width="574"/&gt;&lt;/p&gt;
&lt;p&gt;From Hookflash with love :)&lt;/p&gt;
&lt;p&gt;Release Notes: Feed on, Compose @LinkedIn Share &amp;amp; Tweet, UI mods, in-app feedback, Pinch out/in, two finger swipe to go &amp;#8220;ahead/back&amp;#8221;. &lt;a href="http://signup.hookflash.com"&gt;http://signup.hookflash.com&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/23828319337</link><guid>http://hookflash.tumblr.com/post/23828319337</guid><pubDate>Sat, 26 May 2012 17:07:00 -0700</pubDate><category>hookflash</category><category>linkedin</category><category>build 47</category></item><item><title>Photo</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m4jsy2aSYO1qkmvf8o1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;</description><link>http://hookflash.tumblr.com/post/23694873488</link><guid>http://hookflash.tumblr.com/post/23694873488</guid><pubDate>Thu, 24 May 2012 15:25:14 -0700</pubDate><category>hookflash</category><category>Trent Johnsen</category></item><item><title>Hookflash featured on Beta List</title><description>&lt;p&gt;Thanks Marc, we are already inviting some of your &lt;a href="http://betali.st/startups/hookflash" title="Beta List - Hookflash"&gt;Beta List&lt;/a&gt; readers to the beta! We are pumped about Hookflash, looking forward to hearing some feedback!&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/23677568127</link><guid>http://hookflash.tumblr.com/post/23677568127</guid><pubDate>Thu, 24 May 2012 10:08:45 -0700</pubDate><category>beta list</category><category>hookflash</category></item><item><title>"#Hookflash build 45 just dropped. Bug fixes and minor GUI changes. @TestFlightApp seems to be having..."</title><description>“#Hookflash build 45 just dropped. Bug fixes and minor GUI changes. @TestFlightApp seems to be having some download issues, hoping they sort it out soon.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://hookflash.com"&gt;http://hookflash.com&lt;/a&gt;&lt;/em&gt;</description><link>http://hookflash.tumblr.com/post/23623505634</link><guid>http://hookflash.tumblr.com/post/23623505634</guid><pubDate>Wed, 23 May 2012 13:11:06 -0700</pubDate><category>hookflash</category><category>builds</category></item><item><title>Data Only SIM + SkypeIn - today it's a hack, tomorrow it's hookflash</title><description>&lt;a href="http://www.avc.com/a_vc/2012/05/data-only-sim-skypein.html?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+AVc+%28A+VC%29&amp;utm_content=Google+International"&gt;Data Only SIM + SkypeIn - today it's a hack, tomorrow it's hookflash&lt;/a&gt;: &lt;div class="date-stamp"&gt;VC Fred Wilson describes how he’s using Skype, a new number and Kik for his European travel - soon he can just use hookflash and his LinkedIn directory: work, life, simplified&lt;/div&gt;
&lt;div class="date-stamp"&gt;&lt;/div&gt;
&lt;div class="date-stamp"&gt;“May 17&lt;span&gt; 2012&lt;/span&gt; &lt;span id="post-nav-arrows"&gt;&lt;/span&gt;&lt;/div&gt;
&lt;p&gt;I’ve been in London all week.&lt;/p&gt;
&lt;p&gt;When I arrived at Heathrow I bought a data only SIM in the vending machine in baggage claim.&lt;/p&gt;
&lt;p&gt;My friend Simon suggested I set up a new Skype account and get a UK SkypeIn number.&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;I did that and I have been operating without a voice connection.&lt;em&gt; I use skype for voice, Kik for text, and everything else works just fine on data.&lt;/em&gt;&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;It’s a pretty sweet lifehack. Give it a try the next time you are on the road out of your home country.”&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/23267235259</link><guid>http://hookflash.tumblr.com/post/23267235259</guid><pubDate>Thu, 17 May 2012 19:03:21 -0700</pubDate><category>Skype</category><category>VC</category><category>Fred Wilson</category><category>Sim</category><category>Linkedin</category><category>UK</category><category>data</category></item><item><title>Where are we going? Steve Jobs, Wayne Gretzky and Malcolm Gladwell</title><description>&lt;blockquote&gt;
&lt;p&gt;&lt;em&gt;&lt;strong&gt;Steve Jobs gave a glimpse into the concept he believed in at the end of the Macworld Conference and Expo in January 2007 by quoting hockey legend Wayne Gretzky:&lt;/strong&gt;&lt;/em&gt;&lt;br/&gt;&lt;br/&gt;&lt;em&gt;&lt;strong&gt;    &amp;#8220;There&amp;#8217;s an old Wayne Gretzky quote that I love. &amp;#8216;I skate to where the puck is going to be, not where it has been.&amp;#8217; And we&amp;#8217;ve always tried to do that at Apple. Since the very very beginning. And we always will.&amp;#8221;&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;But in order to skate to where the puck is going, you actually have to be able to figure  out where the puck &lt;em&gt;&lt;strong&gt;is&lt;/strong&gt;&lt;/em&gt; going. That is one of the more fascinating things Steve Jobs and Wayne Gretzky had in common; the ability to determine where the puck is going.&lt;/p&gt;
&lt;p&gt;Maybe Malcolm Gladwell&amp;#8217;s &amp;#8220;10,000-Hour Rule&amp;#8221; in &lt;em&gt;Outlier&amp;#8217;s&lt;/em&gt; helps explain this - Gladwell  claims that the key to success in any field is, to a large extent, a matter of practicing a specific task for a total of around 10,000 hours.&lt;/p&gt;
&lt;p&gt;At hookflash I&amp;#8217;m lucky to be working with a team of 10,000 hour experts, world leaders in IP communications. People like Erik Lagerway, Robin Raymond, Alan Duric, Cullen Jennings, Larry Lisser and Andy Abramson and many members of our hookflash development team with this kind of deep expertise, working hard to &amp;#8220;skate to where the puck is going.&amp;#8221;&lt;/p&gt;
&lt;p&gt;We think a lot about where communications is going. I&amp;#8217;m reassured we&amp;#8217;re headed to where the puck is going by comments like this from one of our early users, Evan Kirstel, on twitter earlier this week: “So when I’m on a video call with LinkedIn connections via &lt;a class="  twitter-atreply pretty-link" href="https://twitter.com/#%21/hookflash" rel="nofollow" data-screen-name="hookflash"&gt;@&lt;strong&gt;hookflash&lt;/strong&gt;&lt;/a&gt; is that social or UC? Feels like both….and the future.&amp;#8221; &lt;br/&gt;&lt;br/&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/22531073111</link><guid>http://hookflash.tumblr.com/post/22531073111</guid><pubDate>Sun, 06 May 2012 11:36:25 -0700</pubDate><category>UC</category><category>LinkedIn</category><category>Steven Jobs</category><category>Wayne Gretzky</category><category>Social</category><category>Malcolm Gladwell</category><category>communications</category><category>Outlier's</category><category>iPad</category><category>alan duric</category><category>Andy Abramson</category><category>Erik Lagerway</category><category>Gretzky</category></item><item><title>Original 1876 Patent of the telephone by Bell, not much has changed for the telcos</title><description>&lt;a href="http://www.youtube.com/watch?v=gYCouRGXBWw&amp;feature=youtu.be"&gt;Original 1876 Patent of the telephone by Bell, not much has changed for the telcos&lt;/a&gt;: &lt;p&gt;Two people talking on a wire, not really a lot of material innovation since then. Automatic switching was a breakthrough but different technology. Wireless really just moved Bell’s concept to radio. And VoIP inexplicably keeps being used to emulate 135 year old technology. Not suprising that it took an outlier like Skype to bring real innovation to communications by integrating VoIP with file sharing technology. Although Zennström was working at the European telecom operator Tele2.&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/22385726123</link><guid>http://hookflash.tumblr.com/post/22385726123</guid><pubDate>Fri, 04 May 2012 08:57:06 -0700</pubDate></item><item><title>This is my favorite tweet on hookflash ever! This captures...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m3gmvwHMd51qkmvf8o1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;This is my favorite tweet on hookflash ever! This captures everything we have the opportunity to do for people with hookflash; &lt;em&gt;work, life simplified&lt;/em&gt;&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;“So when I’m on a video call with LinkedIn connections via &lt;a class="  twitter-atreply pretty-link" href="https://twitter.com/#%21/hookflash" rel="nofollow" data-screen-name="hookflash"&gt;@&lt;strong&gt;hookflash&lt;/strong&gt;&lt;/a&gt; is that social or UC? Feels like both….and the future”&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://hookflash.tumblr.com/post/22330604031</link><guid>http://hookflash.tumblr.com/post/22330604031</guid><pubDate>Thu, 03 May 2012 11:47:56 -0700</pubDate></item><item><title>Hookflash | Ottawa - looking for a few good engineers!</title><description>&lt;p&gt;&lt;a href="http://hookflash.com/join"&gt;&lt;strong&gt;Join Us!&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;
&lt;ul class="joblist"&gt;&lt;li&gt;&lt;span class="num1"&gt;C++ Core Engineer&lt;/span&gt;&lt;/li&gt;
&lt;li&gt;&lt;span class="num1"&gt;JAVA Server Engineer&lt;br/&gt;&lt;/span&gt;&lt;/li&gt;
&lt;li&gt;&lt;span class="num2"&gt;Senior iOS Engineer&lt;/span&gt;&lt;/li&gt;
&lt;li&gt;&lt;span class="num3"&gt;WebRTC Browser Developer&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;&lt;a href="mailto:join@hookflash.com"&gt;Email join@hookflash.com with your resume.&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;iframe frameborder="0" height="350" marginheight="0" marginwidth="0" scrolling="no" src="http://maps.google.com/maps?f=q&amp;amp;source=s_q&amp;amp;hl=en&amp;amp;geocode=&amp;amp;q=South+March+Station,+Ontario,+Canada&amp;amp;aq=0&amp;amp;oq=south+march+station+ontartio&amp;amp;sll=45.344424,-75.869522&amp;amp;sspn=0.271705,0.617294&amp;amp;ie=UTF8&amp;amp;hq=&amp;amp;hnear=South+March+Station,+Ottawa+Division,+Ontario,+Canada&amp;amp;ll=45.336725,-75.917766&amp;amp;spn=0.016984,0.038581&amp;amp;t=m&amp;amp;z=14&amp;amp;output=embed" width="425"&gt;&lt;/iframe&gt;&lt;br/&gt;&lt;small&gt;&lt;a href="http://maps.google.com/maps?f=q&amp;amp;source=embed&amp;amp;hl=en&amp;amp;geocode=&amp;amp;q=South+March+Station,+Ontario,+Canada&amp;amp;aq=0&amp;amp;oq=south+march+station+ontartio&amp;amp;sll=45.344424,-75.869522&amp;amp;sspn=0.271705,0.617294&amp;amp;ie=UTF8&amp;amp;hq=&amp;amp;hnear=South+March+Station,+Ottawa+Division,+Ontario,+Canada&amp;amp;ll=45.336725,-75.917766&amp;amp;spn=0.016984,0.038581&amp;amp;t=m&amp;amp;z=14"&gt;View Larger Map&lt;/a&gt;&lt;/small&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/22206199413</link><guid>http://hookflash.tumblr.com/post/22206199413</guid><pubDate>Tue, 01 May 2012 12:19:35 -0700</pubDate><category>hookflash team</category><category>Jobs</category></item><item><title>Working with long time friend and Chief Architect @hookflash -...</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m35jvamRRQ1qkmvf8o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Working with long time friend and Chief Architect @hookflash - Robin Raymond. Love this guy! (Taken with &lt;a href="http://instagr.am"&gt;Instagram&lt;/a&gt; at Brookstreet Hotel)&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/21924121872</link><guid>http://hookflash.tumblr.com/post/21924121872</guid><pubDate>Fri, 27 Apr 2012 12:09:10 -0700</pubDate></item><item><title>how is Hookflash different than Skype?</title><description>&lt;p&gt;&lt;p class="MsoNoteLevel1CxSpFirst"&gt;One of the most common questions we get asked of hookflash is “how is it different from Skype™?&lt;/p&gt;

&lt;p class="MsoNoteLevel1CxSpMiddle"&gt;We could write extensively about this but Alice Waters, one of America’s most revered chefs, frames an answer perfectly in the intro to her &lt;em&gt;Chez Panisse Cookbook&lt;/em&gt;:&lt;/p&gt;

&lt;p class="MsoNoteLevel2"&gt;&lt;em&gt;“ Food must be experienced and I worry that writing about it may not make the sense I want it to. I wish I could just sit people down and give them something to eat; then I know they would understand.”&lt;/em&gt;&lt;/p&gt;

&lt;p class="MsoNoteLevel1CxSpMiddle"&gt;The moment you experience hookflash, you understand how different it is from Skype™.&lt;/p&gt;

&lt;p class="MsoNoteLevel1CxSpMiddle"&gt;From the simple, elegant user interface to the rich integration of social context and user identity, hookflash works and feels distinctly different from Skype™. Importantly, instead of adding complexity  with another user ID and phone number to manage, or additional directories and buddy lists to maintain, hookflash provides instant HD voice, video, messaging and social connections to all my LinkedIn™ contacts in my pre-existing, self maintaining LinkedIn™ directory in the Cloud.&lt;/p&gt;

&lt;p class="MsoNoteLevel1CxSpLast"&gt;There are important considerations other than just how hookflash is different than Skype™. Given the phenomenal growth and success of Skype™ (over 40 million simultaneous connections was a new milestone this week); @hookflash we&amp;#8217;re working on &amp;#8230;&lt;/p&gt;

&lt;p class="MsoNoteLevel2CxSpFirst"&gt;&lt;strong&gt;&lt;em&gt;How can we improve beyond &lt;/em&gt;&lt;/strong&gt;&lt;em&gt;&lt;strong&gt;Skype™&lt;/strong&gt;&lt;/em&gt;&lt;strong&gt;&lt;em&gt; and deliver on our vision of work, life, simplified?&lt;/em&gt;&lt;/strong&gt; &lt;/p&gt;

&lt;p class="MsoNoteLevel1"&gt;Be sure to signup for hookflash at &lt;a href="http://signup.hookflash.com/" target="_self"&gt;hookflash.com&lt;/a&gt; and stay tuned here at the blog and on twitter &lt;a href="https://twitter.com/#!/hookflash" target="_self"&gt;@hookflash&lt;/a&gt; for more on this.&lt;/p&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/21724527831</link><guid>http://hookflash.tumblr.com/post/21724527831</guid><pubDate>Tue, 24 Apr 2012 11:23:19 -0700</pubDate></item><item><title>Job: WebRTC Developer</title><description>&lt;p&gt;At Hookflash we make it no secret that we are true believers in &lt;a href="http://blog.hookflash.com/post/21282109502/video-get-on-the-webrtc-bus-or-get-run-over"&gt;WebRTC&lt;/a&gt;. We are looking to grow our team of developers to assist in bringing Hookflash to the web.&lt;/p&gt;
&lt;p&gt;Here is the posting&amp;#8230;&lt;/p&gt;
&lt;p&gt;The Hookflash team is looking for passionate, team-oriented and self-motivated Developers to help us bring the Hookflash experience to the Web. You will have a chance to integrate Hookflash solutions and WebRTC with the support of the backend services group using Hookflash &amp;amp; OpenPeer technology.&lt;/p&gt;
&lt;p&gt;You will work in dynamic environment with a team of true professionals participating in defining, designing, developing, testing and documenting Hookflash for the modern world. You will work with colleagues in Eastern Europe, Canada and USA on Browser related solutions cooperating closely with colleagues developing Hookflash cross platform core library, the Audio / Video team, the User Management team and the Hookflash WebRTC team.&lt;/p&gt;
&lt;p&gt;&lt;em&gt;Responsibilities:&lt;/em&gt;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;Design and maintain robust and loosely coupled application code in collaboration with the team architect.&lt;/li&gt;
&lt;li&gt;Lead development by implementing most critical parts of the application.&lt;/li&gt;
&lt;li&gt;Understand Hookflash software development process and perform all required and otherwise useful practices.&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;&lt;em&gt;Qualifications and Experience:&lt;/em&gt;&lt;/p&gt;
&lt;ul class="bullet"&gt;&lt;li&gt;BS/MS in Computer Science, Information Systems or similar.&lt;/li&gt;
&lt;li&gt;Extensive experience developing rich web client applications.&lt;/li&gt;
&lt;li&gt;Real world experience developing HTML5 UI’s including rich interaction based on JavaScript&lt;/li&gt;
&lt;li&gt;Java or C++ experience would be a strong advantage.&lt;/li&gt;
&lt;li&gt;Self-direction – must work independently to develop application code. This role demands proactive, ‘can-do’ nature.&lt;/li&gt;
&lt;li&gt;Self-management – Must be highly organized and be able to prioritize work effectively. Successfully engage in multiple initiatives simultaneously.&lt;/li&gt;
&lt;li&gt;Team-orientation – Able to put team interests above personal, help team to move faster all together and take personal responsibility for the whole team result.&lt;/li&gt;
&lt;li&gt;Excellent problem solving and analytical skills&lt;/li&gt;
&lt;li&gt;Experience in agile software development methodologies: SCRUM&lt;/li&gt;
&lt;li&gt;Experience in applications that cross (and depend on) multiple client environments (e.g. variation in device driver, network connectivity etc.) would be a benefit.&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;All Hookflash job postings can be found here..&lt;/p&gt;
&lt;p&gt;&lt;a href="http://hookflash.com/join/"&gt;&lt;a href="http://hookflash.com/join/"&gt;http://hookflash.com/join/&lt;/a&gt;&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/21334154801</link><guid>http://hookflash.tumblr.com/post/21334154801</guid><pubDate>Wed, 18 Apr 2012 11:58:47 -0700</pubDate><category>hookflash</category><category>webrtc</category><category>job</category><category>browser</category></item><item><title>Video: Get on the #WebRTC bus or get run over!</title><description>&lt;p&gt;&lt;iframe frameborder="0" height="360" src="http://www.youtube.com/embed/0gG2Y655Kk8" width="640"&gt;&lt;/iframe&gt;&lt;/p&gt;
&lt;p&gt;#Hookflash video call with Cullen Jennings (aka Fluffy - Chair for the  IETF Working Group - RTCWEB) today. We discussed many items on the hit list for WebRTC / RTCWEB and the recent IETF 83 meeting in Paris, held last month.&lt;/p&gt;
&lt;p&gt;It was interesting to hear Cullen call out to everyone, &amp;#8220;..pay attention or risk getting run over by the WebRTC bus!&amp;#8221;&lt;/p&gt;
&lt;p&gt;A few of the questions asked..&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;What is WebRTC and why is it important?&lt;/li&gt;
&lt;li&gt;What is the difference between WebRTC and RTCWEB?&lt;/li&gt;
&lt;li&gt;Who are the driving forces behind this new technology?&lt;/li&gt;
&lt;li&gt;What does WebRTC mean to the average person?&lt;/li&gt;
&lt;li&gt;What problems are left to resolve eg. Video &amp;amp; Audio Codecs, Signalling, Security, Identity?&lt;/li&gt;
&lt;li&gt;Will there be verified identity providers in this model like SSL cert providers?&lt;/li&gt;
&lt;li&gt;When will we see WebRTC used by most app and web developers?&lt;/li&gt;
&lt;li&gt;When will we see WebRTC hit mainstream adoption?&lt;/li&gt;
&lt;li&gt;Who are the big players?&lt;/li&gt;
&lt;li&gt;What does this mean to SIP or P2PSIP?&lt;/li&gt;
&lt;li&gt;Where does Microsoft / Skype or other P2P offers fit in?&lt;/li&gt;
&lt;li&gt;Where does Apple on mobile devices and WebKit fit in?&lt;/li&gt;
&lt;li&gt;What about Google &amp;amp; Hangouts?&lt;/li&gt;
&lt;li&gt;How would non-SIP players use this technology?&lt;/li&gt;
&lt;/ul&gt;&lt;p&gt;Thanks for the time Cullen!&lt;/p&gt;
&lt;p&gt;Posted by: Erik Lagerway&lt;br/&gt;&lt;a href="http://hookflash.com"&gt;Hookflash&lt;/a&gt; Co-founder&lt;/p&gt;
&lt;p&gt;&lt;a href="http://tools.ietf.org/wg/rtcweb/"&gt;IETF - RTCWEB&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://www.w3.org/2011/04/webrtc-charter.html"&gt;W3C - WebRTC&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://twitter.com/cfluffy"&gt;@cfluffy&lt;/a&gt; &lt;a href="http://twitter.com/hookflash"&gt;@hookflash&lt;/a&gt; &lt;a href="http://twitter.com/elagerway"&gt;@elagerway&lt;/a&gt;&lt;/p&gt;</description><link>http://hookflash.tumblr.com/post/21282109502</link><guid>http://hookflash.tumblr.com/post/21282109502</guid><pubDate>Tue, 17 Apr 2012 13:31:00 -0700</pubDate><category>cullen jennings</category><category>fluffy</category><category>ietf</category><category>ietf 83</category><category>rtcweb</category><category>webrtc</category><category>webkit</category><category>Skype for Browsers</category><category>Google Hangouts</category><category>Apple</category><category>WebKit</category><category>P2PSIP</category><category>SIP</category></item></channel></rss>
